Touch your audience with stories ...

Storytelling to Connect & Persuade Workshop

The Original Connection Tool To Influence 

Learn why stories work and how. With a partner, apply a foolproof 5-step process, and tell a 5-sentence story on the fly. Deepen your story as you practice connecting with your inner self and your listener. Craft your story. Connect. Persuade. Empower. All in less than two hours. Guaranteed.

Your Brand Story Workbook

Entrepreneurs: give your business a story; customers will connect with you, love your product, and spread their love.

Without a personality, your product is only a product. No vibes. No connection. No engagement. (= Low sales.)                                YOUR BRAND STORY WORKBOOK is a tool to create your brand personality. Using step-by-step worksheets, you craft and create a core message and visual – what to say and how to say it– a foundation for all your marketing communications to connect and engage with your customers and grow your business. 

Easy Storytelling Tools That Open Hearts & Minds

For women entrepreneurs to connect & touch customers and grow their business

Are you a woman entrepreneur with a strong vision and an impactful message waiting to be heard? Do you believe the heart of your business lies within the stories you tell? Then, our Easy Storytelling Tools are designed just for you!

We know how crucial it is in today’s market to build a connection that withstands the test of time. That’s why these story crafting tools are focused on empathy, resonating with customers on a human level. With them, you can mould your brand story to inspire, connect, and engender trust, thereby growing your business organically.

Connect with Customers

Building Authentic Relationships: Mastering the Art of Customer Engagement

Connecting with customers is crucial because it facilitates engagement, builds trust, and fosters long-term relationships. A strong connection with your customers helps understand their needs, improves customer retention, enhances brand loyalty, and ultimately drives business growth and profitability.

Your Brand Plan

Designing Success: Tailoring Your Customized Brand Roadmap

“Your brand is what people say about you when you’re not in the room.”  Jeff Bezos

“A brand is a person’s gut feeling about a product or service…” Marty Neumeier

What do you want your customers to say about your product? How do you want them to feel?

Instead of leaving it to chance, plan your brand— plan who your customers will be, and how they will love your product and trust your brand.  And grow your business.

The Power of Your Story

Narrative Influence: Harnessing the Impact of Your Entrepreneurial Journey

Your purpose can be the basis of your brand and marketing, whether you tell it or not.
While there’s a detailed founder’s story on Uncle Ray’s Peanut Brittle’s website, a few lines about the founders on P. Terry’s About page, and zero mention of the founder on the Bumble site, each of the founders’ visions are embedded on every page of these three Austin businesses.

in 2016 Mahani started StorySistas, a community of women who connect and support through stories. She believes that when you tell a story you connect to your inner self and with your listeners; the connection transforms and empowers everyone. Mahani is a writer and storyteller, she brings twenty years of experience creating stories that engage customers for brands like Coca-Cola, Cadbury, KFC, and others. She shows women how to touch and connect with their audience and grow through stories.

Join Thursday Stories

Third Thursdays, 12 PM to 1 PM, come hear or tell a 5 minute story

Subscription Form

Touch base with a monthly story.
This month's: Lucille Ball and why I love Lucy!

What other say about story heart school

Past participants testimonials

The simple tools in this course helped me tap my intuition, and create communication that connects more deeply with my clients. I now have concise stories I can use to help my clients strengthen, succeed and sustain.
Robin Loving
Non-Profit Strategist
Mahani’s workshop, “Storytelling to Connect with Customers & Grow Your Business,” taught me how to hone my marketing message and connect emotionally with my customers. I enjoyed meeting other women business owners, and I learned to use simple and concrete tools that make my message more powerful and more friendly. I have since decluttered and revamped my website. It is now accessible, warm, and concise. When potential customers go to my site—professional parents needing and extra pair of hands to research educational needs for their kids and organize their households, they are clear on what I provide and how I can help them. Thank you, Mahani!”
Esha Clearfield
CEO, EnrichedFamily.com
I just started my business. Mahani was great support throughout as I explored the brand story and image for my products and services. The workshop gave me a better understanding of my brand and helped me with practical guidelines to identify strengths and tell my story.
Mimi Darr
Co-Owner, Maison Palo Santo
Working through the Founder Story Hack has helped bring awareness and clarity to my strengths as an Executive Coach and Leadership Consultant. This systematic approach has made it much easier to articulate my value and positioning to global women execs. I am able to champion those who I am uniquely qualified to support in reaching their own professional and personal development goals when i became aware of my own gifts through exploring personal stories!
Betsy Neidel
Blue Heron Holdings LLC
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